News & Insights

How to Accurately Track Your Facebook Ad Metrics in 2022

Facebook ads are constantly changing, and now even more frequently. Apple’s App Tracking Transparency framework is a big reason behind these changes. Ads Manager’s facelift can be daunting, however, by following these 11 simple practices mentioned above, you will easily be able to set up an accurate reporting system, allowing you to continue making progress towards achieving your marketing goals.

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